Inbound, Outbound, Biz Dev, Oh My!: How to Build Your Direct Sales Mix

A talk by Derrick Duplessy, Amahl Williams and Speakers To Be Announced
Duplessy Foundation, WonderBotz and

September 24, 2020, 08:15 PM

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Tracks covered by this talk

About this talk

You’ve decided your startup should sell directly to its target customers. And you’re ready to invest in sales more formally. Great!

But sales includes a lot of different functions in one label.

Do you start with outbound sales and start calling? Do you hope you can get a lot of inbound leads? How does business development fit into your strategy?

This panel will discuss the different functions of sales and what you need to know before you build your startup’s sales mix. We’ll highlight:

  • Techniques for inbound and outbound sales
  • The difference between new business versus account management
  • The role of business development and how to do it well

Join us to learn the role each of these play and you’ll be one step closer to figuring out the right selling mix for your startup.